a mosaic of stories lived
बरामदा
Baramdaah is an exhibit that centres around the many experiences and nuances of a woman; the various phases of her life and the lessons she learns along the way. The ethereal lotus, that one so often notices sewn into the narrative of Baramdaah, is a reflection of her wisdom in a space that celebrates her emotions, needs, and sometimes her impulses.
The many seasons that change, the appreciation of art, and the gentle tides of emotions is where we find our roots.
Nisha Agrawal
co-founder
Nishii Aggrawaal
co-founder
Meet the Founders
“We are deeply connected to the roots of our city, attuned to its pulse, and understand the true nature of what a woman needs.
Through Baramdaah, we wish to better connect with the woman in our city; to become a part of her everyday life as well as of days that are special to her. We wish to be a part of her journey and help her find the perfect outfit for her Karvachauths, Diwalis, New Years, and everything in between. We wish for her to stumble upon a beautiful piece of decor for her coffee table or the perfect accessory that’s just right.
All of this, set within the warmth of a beautiful Baramdaah
— a space where all her needs are always met.”
A note from Nishii and Nisha
Founders
Marketing Activities
Our marketing strategy focuses on reaching the right clientele through a comprehensive, multi-tiered approach.
Key methods we employ include:
We are focusing on the footfall of an exclusive audience.
We aim to host 30+ designer kiosk.
Facebook, Instagram and WhatsApp paid promotions and distribution of content/ creatives.
Multimedia content will be released on
all social media platforms.
200+ personal invite hampers would be sent to the upper clientele of Chhattisgarh.
Hoarding in a prime location in Raipur city.
A press release would be targeted a day before the event.
Marketing collaterals and standees to be displayed at premium F&B outlets and stores around the city.